Companies, products and services are best treated as brands, each with their
own set of values that act together to reinforce the image of that brand.

As an agency, our task is often to help define the brand values and communicate
them consistently through everything the client does. Here are some examples:
link
Hanover Executive – a London-based management coaching consultancy to blue-chip clients.
link
Metrologic – a European division of an American manufacturer of bar-code scanning instruments, selling worldwide.
link
Knill James – a Sussex firm of chartered accountants with a long history and strong sense of identity.
link
ICS Electronics – an innovative marine electronics company who designs, manufactures and markets navigation equipment for UK and overseas markets.